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History

Euroma has a rich history. For more than 100 years, Euroma has gone all over the world looking for the best herbs and spices. We have been developing tasty, healthy, sustainable and food-safe products for over a century. Today, Euroma is a successful, dynamic and modern enterprise with a global vision. But firmly anchored in her tradition.

A few milestones in its history that symbolize the growth of the Euroma brand: 

1899

Antonij ten Doesschate founded a company in herbs, spices and other pharmaceutical items at the Thorbeckegracht in Zwolle. 

1930 

Ten Doesschate starts to trade spice under the brand name 'De Peperbus'. The spices are sold in cans with the slogan 'pure spices, finely ground’.

 

1946

The company buys the buildings in Wapenveld and establishes her pharmaceutical production there. 

1966

The name "Euroma" is used for the first time, as a trademark of glass packaging imported from Italy. 

1969 

The company comes into American hands and becomes part of Beatrice Foods from Chicago.

1970 

Departure from Zwolle, complete move to Wapenveld. 

 

1971 

After a fire, the facility in Wapenveld is rebuilt, with a prominent place for a new lab and quality control rooms. 

1970 - 1990

Beatrice Foods makes numerous changes and acquisitions. The spice division is separated from the company and goes independently under the brand name 'Euroma ten Doesschate'. This company also starts with liquid products.

1991

Euroma invents the Prima Pura steam treatment, which can disinfect spices in a natural way. 

1998

After several acquisitions expanding Euroma's expertise in quality control and flavour development, a management buy-out takes place in '98. Euroma is now again back into Dutch hands and focuses on quality spices, flavour development and the expansion of the service package for its customers. 

 

2001

Euroma was granted the Royal predicate upon its 100th anniversary. An acknowledgement that Euroma occupies an important place in its field and is also of national significance.

2011

Euroma starts a collaboration with 3 Michelin star chef Jonnie Boer. It is the start of a continuous innovation of the Euroma brand.

2012 

Euroma is the first to bring sustainable Rainforest Alliance black pepper on the market.

2017 

In the same year that a turnover of 100 million Euro is reached, Euroma also signs the letter of intent for the NEXTgarden Ingredient Farm (NIF). A collaboration to test whether exotic spices like Spanish pepper and turmeric can be grown under glass.

2018

The takeover of Intertaste by Koninklijke Euroma is final. Euroma moves to top position in the European market and becomes leader in the Dutch market for herbs and spices. Click here to read the full press release

2019

Euroma is expected to start using the new production site in Zwolle in early 2019. This milestone symbolises Euroma's ambition to grow as a leading flavour maker.